SOFTWARE - The story of making the nation's favourite game even better
Although the draw of ‘fantasy sports’ has been around since the 1950s, there has been an explosion of popularity since internet-enabled smartphones become a regular fixture in our pockets. The hours of research that go into picking the perfect triple captain or that wildcard pick are pretty impressive. If you are one of the few that are ignorant to the craze, fantasy ‘managers’ pick real-life players (football is most popular) who accrue points week-by-week. The game has become so big, however, that companies are seeking a more bespoke and varied fantasy experience.
One company has fulfilled our fantasies by creating the platform to beat all platforms. Fully customisable, built to increase brand interaction & awareness – their techy work hits the back of the net. Not just limited to football either, the white-label app is now helping sports fans across the country to increase their love affair with the fantasy world.